Petfood Industry - December 2013 - 18

18

www.petfoodindustry.com

Dr. Harvey's Pet Food
expands with
ingredients, facilities
and technology
By Jessica Taylor

With 30 years of business under its belt,
this family-run and -operated natural
brand continues to innovate and grow

The company is a family-run
business in the truest sense. It was
started by Dr. Harvey and guided
by his wife, Wendy ShankinCohen, and all three of their sons
are involved in the business, too.
Photo courtesy Dr. Harvey's Pet Food

"IT HAS BEEN incredibly rewarding to
see the trends in the pet industry come
around to embracing our philosophy
about animal health and nutrition.
We are growing because the trends
caught up to Dr. Harvey's," says Wendy
Shankin-Cohen, president and CEO of
Dr. Harvey's Pet Food and wife of the
petfood company's founder, Dr. Harvey
Cohen. "When Dr. Harvey began talking
about cooking for pets and using humangrade whole foods, the very idea of
natural foods for animals was laughable
to some, incomprehensible to others."
Shankin-Cohen is referring to
the early 1980s, during the inception

of the company, but like all stories
that are driven by truth, news of Dr.
Harvey's ideas began to spread, she
says. Suddenly, the "eccentric doctor"
who had the audacity to tell people that
companion animals need natural food
had everyone's ear, because what he said
made sense. 
"Today we see more and more
consumers looking to superpremium
foods like Dr. Harvey's that use only very
high-quality ingredients, as what they
want for their companions," explains
Shankin-Cohen. "With 30 years of
experience in the natural sector of the pet
industry, we are in the rare position to
December 2013

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Petfood Industry - December 2013 - Cover1
Petfood Industry - December 2013 - Cover2
Petfood Industry - December 2013 - Contents
Petfood Industry - December 2013 - 2
Petfood Industry - December 2013 - 3
Petfood Industry - December 2013 - 4
Petfood Industry - December 2013 - 5
Petfood Industry - December 2013 - 6
Petfood Industry - December 2013 - 7
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