Petfood Industry - September 2017 - 42
42 | www.PetfoodIndustry.com
➥PET FOOD PALATABILITY STIMULATES PETS' SENSES, OWNERS' JOY
facturers have used wet palatants, but
dry palatants have been increasing
in popularity, Gordon Stirling of AFB
International told Petfood Industry.
"Dry flavors are more concentrated
and can deliver a higher level of performance with the same application rate,"
The choice between wet and dry
palatants can meet very different
manufacturer's needs, said Champion.
"From an industrial perspective dry palatants have easier logistics,
storage and cleaning conditions, yet
their application proves to be more
challenging (than wet) when used in
topical coating," she said.
Performance often drives the decision between wet and dry palatants,
"Olfaction is a key palatability
driver for dogs," she said. "Wet
palatants and their volatile aromatic
compounds are essential to satisfy
dogs' sensitive noses."
However, despite observably
increasing dogs' dietary delight, high
levels of those odors can destroy pet
owners' ability to enjoy their dogs'
"While dogs may be attracted
to pungent odors, owners may be
unwilling to tolerate that stink in
their homes," said Kadri Koppel, PhD,
assistant professor at Kansas State
University, during her keynote address
at Petfood Innovation Workshop 2017.
Dry palatants ideal for cat food
For cats, palatability involves more
factors, and felines can be finicky, said
Champion. Somesthesia, or bodily
sensations, and taste most heavily
influence cat food palatability. Dry
palatants effectively trigger both of
Dry palatants are "a must" for cat
food manufacturers wishing to provide
top cat palatability performance,
"Ultimately, the choice between
dry and wet palatant will be a compromise among industrial setup, cost
constraints and expected performance
level," she said.