Petfood Industry - July 2018 - 36
36 | www.PetfoodIndustry.com
Experts address Chinese pet
food market, new regulations
At Petfood Forum China 2018, experts will provide
updates on the market, regulations, ingredients and more.
photo by Debbie Phillips-Donaldson
photo by VRX Studios
What's the status of pet food production in China, and how quickly are pet food sales growing,
online and off? Which new pet food regulations did the Chinese government enact as of May 1,
2018? Several experts will cover these and other important topics during Petfood Forum China
2018 on August 21, 2018, at the Kerry Hotel in Pudong, Shanghai.
As of midyear 2017, the Chinese market had hit US$1.5 billion in pet food sales, spurred by a
40.7 percent increase in online sales from the previous year. During that time, 48 percent of pet
food sales in China occurred online.
Participants in Petfood Forum China 2018 will receive updates on those and other
data, hear a report on new regulations, and learn new research on key ingredients and
ingredient claims, plus the latest insights on pet food safety programs. In addition,
the conference will provide several networking opportunities with leading industry
suppliers and other pet food professionals from China and throughout the world.
Petfood Forum China 2018 will take place in conjunction with Pet Fair Asia 2018, a
large and rapidly expanding pet trade show for the Chinese pet market and pet owners.
Pet Fair Asia 2018 is scheduled from August 22-26 at the Shanghai New International
Expo Centre, next door to the Kerry Hotel.
Updates on speakers, topics and registration: www.PetfoodForumEvents.com/china
Petfood Forum China schedule, topics and speakers as of press time
9:00-10:00 Registration and check-in
10:15-10:45 Update on China's pet
food production and new pet food
regulations - Wang Jinquan, Ph.D.,
associate professor with the Feed
Research Institute of the Chinese
Academy of Agricultural Sciences and
an adviser to the Ministry of Agriculture's Project Team of Quality and
Safety Standards of Pet Food (Feed),
provides an update on the country's
pet food manufacturing facilities and
production, and reports on new pet
food regulations that took effect in
10:45-11:15 What's driving the performance of the Chinese pet food market?
- George He, account director with
GfK Retail and Technology China,
gives an in-depth look at this dynamic
market, highlighting growth drivers,
changes and new products and trends
making an impact.
11:15-11:45 Coffee break
11:45-12:15 From the gut to the brain
and back: a two-way connection to
improve pet well-being - Francesca Susca, Ph.D., pet development
manager for Lallemand Animal Nutrition, highlights recent research on the
gut-brain axis indicating that shaping
pets' intestinal microbiota with
specific probiotic strains, as well as
prebiotics, may be a way to optimize
overall health and well-being.