Petfood Industry - May 2019 - 50

50 | www.PetfoodIndustry.com

MARKET REPORT David Sprinkle

Pet market trends: Signals
from other pet services

Pet grooming supply
purchases are down, even as
other products continue on
upward trends. What does
this say about the state of
pet ownership?
pavel siamionov | AdobeStock.comTBD

Taking a backwards glance at the growth/
decline in the pet-owner household customer
base for various dog or cat product segments
(excluding pet medications), pet grooming
supplies are the biggest losers. That is, per
Simmons Market Research consumer survey
data, the number of U.S. households buying pet

grooming supplies dropped
from 21.8 million in 2011 to
18.1 million as of 2018, or by
nearly 3.7 million (see Table
1). Over this same period,
according to these Simmons
data, the number of dog- or
cat-owning households grew
by 2.8 million.
This trend might
seem especially
surprising because we
are hardly relegating
our dogs and cats to the
wild outdoors, where
hygiene and grooming
status recede as priorities. Packaged Facts'
February 2019 Survey of
Pet Owners data show
that, overall, 59% of
dog owners keep their
dogs inside only (other
than walks/letting out)
and another 20% keep
them mostly though not
always inside. (By contrast, only 4% of
dog owners keep them outside only.) In
fact, the trended Simmons data by product
segment underscore how we are humanizing our pets and bringing them into the
household fold as members of the family,
given that between 2011 and 2018 the two

David Sprinkle is the publisher and research director at Packaged Facts, a leading supplier of market research on the U.S. pet industry.

May 2019

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Petfood Industry - May 2019

Table of Contents for the Digital Edition of Petfood Industry - May 2019

Petfood Industry - May 2019
Contents
Pet food M&A reaches throughout the supply chain
Speaking of…
Top 50 companies in 2019
Latin America pet food ingredient use: local vs. imported
Is pet food production signaling recession in Mexico?
Brazil pet food market likely to maintain positive growth
Venezuela’s crisis is worsening pets’ nutrition
Argentina: pet-loving market dealing with poor economy
Guide to Petfood Forum Europe 2019
Independent Conclusions of GRAS: Will AAFCO allow?
Synthetic preservatives in my pet’s food —no thanks!
Pet market trends: signals from pet services
New Products
Marketplace
Advertiser’s Index May
Petfood Industry - May 2019 - BB1
Petfood Industry - May 2019 - BB2
Petfood Industry - May 2019 - Petfood Industry - May 2019
Petfood Industry - May 2019 - Cover2
Petfood Industry - May 2019 - 1
Petfood Industry - May 2019 - Contents
Petfood Industry - May 2019 - 3
Petfood Industry - May 2019 - Pet food M&A reaches throughout the supply chain
Petfood Industry - May 2019 - 5
Petfood Industry - May 2019 - Speaking of…
Petfood Industry - May 2019 - 7
Petfood Industry - May 2019 - 8
Petfood Industry - May 2019 - 9
Petfood Industry - May 2019 - Top 50 companies in 2019
Petfood Industry - May 2019 - 11
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Petfood Industry - May 2019 - 19
Petfood Industry - May 2019 - Latin America pet food ingredient use: local vs. imported
Petfood Industry - May 2019 - 21
Petfood Industry - May 2019 - 22
Petfood Industry - May 2019 - 23
Petfood Industry - May 2019 - Is pet food production signaling recession in Mexico?
Petfood Industry - May 2019 - 25
Petfood Industry - May 2019 - Brazil pet food market likely to maintain positive growth
Petfood Industry - May 2019 - 27
Petfood Industry - May 2019 - Venezuela’s crisis is worsening pets’ nutrition
Petfood Industry - May 2019 - 29
Petfood Industry - May 2019 - 30
Petfood Industry - May 2019 - 31
Petfood Industry - May 2019 - 32
Petfood Industry - May 2019 - 33
Petfood Industry - May 2019 - Argentina: pet-loving market dealing with poor economy
Petfood Industry - May 2019 - 35
Petfood Industry - May 2019 - 36
Petfood Industry - May 2019 - 37
Petfood Industry - May 2019 - Guide to Petfood Forum Europe 2019
Petfood Industry - May 2019 - 39
Petfood Industry - May 2019 - 40
Petfood Industry - May 2019 - 41
Petfood Industry - May 2019 - Independent Conclusions of GRAS: Will AAFCO allow?
Petfood Industry - May 2019 - 43
Petfood Industry - May 2019 - 44
Petfood Industry - May 2019 - 45
Petfood Industry - May 2019 - Synthetic preservatives in my pet’s food —no thanks!
Petfood Industry - May 2019 - 47
Petfood Industry - May 2019 - 48
Petfood Industry - May 2019 - 49
Petfood Industry - May 2019 - Pet market trends: signals from pet services
Petfood Industry - May 2019 - 51
Petfood Industry - May 2019 - 52
Petfood Industry - May 2019 - New Products
Petfood Industry - May 2019 - 54
Petfood Industry - May 2019 - 55
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Petfood Industry - May 2019 - Marketplace
Petfood Industry - May 2019 - 63
Petfood Industry - May 2019 - Advertiser’s Index May
Petfood Industry - May 2019 - Cover3
Petfood Industry - May 2019 - Cover4
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